4 Reasons Why I Love The Native Twitter App

There are loads of tools out there today to help you manage social efforts; everything from curating content, to scheduling to engagement. And we use some of these as well, to help us get the job done for our clients. But when it comes to managing the day to day engagement--responses, tweeting live, likes, retweets, etc--I actually prefer to go tool-free and stick with the native Twitter app. Not everyone agrees with me, but I'm into it. And here's why... Discover (now called Moments) I personally do a somewhat terrible job of staying on top of current events. I do not get the newspaper delivered to my door. And I don't have cable. But you know what helps? This little section of Twitter that

Sociables: A Social Media Roundup (May Edition)

Working in social media is HARD. You can’t rely on just your trusty college degree to get you through with wild success. This is a very unique field, where the rules change daily. What was best practice yesterday may not be today. How people consume content changes all the time. Hell, there could be an entirely new social network dropped on the world at any given moment and if you really want to be a rockstar at your job, you need to be know about it, try it and understand it – almost immediately, so you can know if it’s the right place for your clients to be. So how do you accomplish this great feat of relentlessly staying up to date? Well, you have to read… A LOT. Lucky for you, social med
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