How To Live Tweet An Event

If you're not already considering social media when planning or attending an event, you had better start! It plays a very important role, starting before the event even kicks off, to well after it's over. We wrote another blog that explains why and how you need to plan and manage social media for your event. We'll wait here while you read it (if you haven't already). Read this! Welcome back! Now that you have decided to make social media part of the program, we've got a few hot tips for you on how to do it right. (Yes - we're giving away our industry secrets here, but sharing is caring, right?) Review everything. The agenda is likely published online at least a month ahead of time, so take a

How To Effectively Execute Pinterest Like A Boss!

Is your brand using Pinterest? No? We bet you would be if you knew that Pinterest is considered the second largest search engine next to Google. That’s right. It’s a search engine. We’ve had clients (whom aren’t even actively using Pinterest as part of their social strategy) see it pop up continually in their monthly website analytics - bringing them referral traffic. A platform that is gaining you conversions, that you haven’t even invested in yet? Sounds like a winner to us! We’ve got some great tips, tricks and hints for you to get started on it today. There’s a market for almost everyone on Pinterest - from bloggers, to social media marketers like us, to crafty moms and big box brands. I

Sociables: A Social Media Roundup (May Edition)

Working in social media is HARD. You can’t rely on just your trusty college degree to get you through with wild success. This is a very unique field, where the rules change daily. What was best practice yesterday may not be today. How people consume content changes all the time. Hell, there could be an entirely new social network dropped on the world at any given moment and if you really want to be a rockstar at your job, you need to be know about it, try it and understand it – almost immediately, so you can know if it’s the right place for your clients to be. So how do you accomplish this great feat of relentlessly staying up to date? Well, you have to read… A LOT. Lucky for you, social med

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