"A picture is worth a thousand words." We’ve all heard this age-old saying. A quote that has truly stood the test of time. In the business of social media, images (in the form of graphics, photography, video, etc.) are our secret weapon. In the age of Instagram, Pinterest and Twitter we have become a scrolling culture. We don't have time for headlines, full articles and rambling blogs. Give us the story, and give it to us fast. Adapt or die. Ok, you're not going to die, but w

Unless you’ve been living under a rock for the past 15 years, you know that LinkedIn is “the resume” of the millennium. It’s where people go to decide whether or not you’re going to a great fit to work with, or are going to be an utter disaster once they get you onboard. People prefer to make decisions based on information. And while the list of features and benefits a company (or a person) offers about themselves is helpful, when it comes down to it, they trust “reviews” the

We've said it once, and we'll say it again. Social media - this industry we're in - is CONSTANTLY changing on us. New networks, new best practices and new algorithms are constantly popping up to blind side us social media professionals and kick us on our butts. So to keep our social feeds from failing, we have to stay super tuned in. We have a Slack channel called #thingstomakeussmarter where we all share the most recent blogs and updates we find with big news. Here's the ski

We've said it once, and we'll say it again. Social media - this industry we're in - is CONSTANTLY changing on us. New networks, new best practices and new algorithms are constantly popping up to blind side us social media professionals and kick us on our butts. So to keep our social feeds from failing, we have to stay super tuned in. We have a Slack channel called #thingstomakeussmarter where we all share the most recent blogs and updates we find with big news. Here's the ski

Curated content is the process of sorting through and finding different pieces of content that relate to your brand. The great thing about t

Being a social media manager takes a lot of time - whether you're writing blogs, scheduling social posts, or designing graphics. It tend

This week marks the successful launch of our brand new website and with that, some exciting new things for Mad Media. After our Strategic Planning session last month, we decided that this year, we wanted to find even more ways to de-mystify social media for business and personal brands. (In case you missed it: that's our Mission Statement right there.) We already offer custom Social Media Strategies and full-scale Social Media Management as well. We even help with blogging, p