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Social media matters now more than ever, which is why it is crucial for event organizers to use it effectively. Seriously, stats show everyone’s doing it, so if you’re not--you’re missing out in a big way. Let’s take a deeper look into how leveraging social media can m...

Well, for those of you who haven't already heard, we just hit a big anniversary--five years in business! These means a lot to all of us here at Marr Media Group, but in particular to our leader and CEO, Tessa May Marr, who built this company from the ground up. In her...

Facebook advertising can seem overwhelming if you haven’t used it before, but I promise you--it’s worth getting a handle on! Businesses large and small can see huge impacts by allocating some budget here. With its effective and easy-to-use targeting, creative tools and...

Get to know the people all over the world that are making the magic happen behind the scenes!

I'm pretty proud of my team here at Mad Media, so I thought I’d introduce you to them. After all, our team is really what makes us successful! 

Today we're profiling M...

“Women succeeding all on their own should be an everyday occurrence.” - Katie Burkhart

It's International Women’s Day, and that means marketers everywhere are working to find unique tie-ins for their brand to join the conversation. For us, it was particularly easy. Why?...

This is a story of community. This is a story of success. This is a story of patience.

Gluten Free Calgary (@gfyyc) was born nearly five years ago and now commands an audience of over 30,000 engaged fans. With this community, they’ve been able to sell advertising, host...

“Well, how are you going to prove the ROI of social?”

If I had a dollar for every time someone asked me this... The fact is, anyone working in social media - heck, working anywhere in modern marketing today - is trying to do this. The good news is: we have a pretty good...

Well, that depends. I mean, I could easily sit here and try to sell you on hiring an agency because - well, duh - that’s what we are. But the truth of the matter is, there is more than one right way to handle social media for your brand or business. And to really be su...


I was asked to join a VentureApp web chat this week to talk about some of the “big news” that just came out about Facebook. Oh wait - you haven’t heard? Quick synopsis then:


Facebook recently announced that it is testing some things around the new Explore Tab. The par...

About a year and a half ago, I was attending a conference on behalf of a client - to “live tweet”. Yes, that is a thing .A thing we do, and do well, whereby essentially we are paid to document all the goings on at a particular event via social media. Why? This provides...

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