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As you may have noticed, our team spent last week in Los Angeles soaking up ALL the information at Social Media Week LA. An event full of workshops, speakers and presentations from the likes of Facebook, Buzzfeed, Pinterest and even National Geographic (who are the ultimate social media goals, BTW). Our team strategically split up and tried our best to hit every session, and gain as much information as we could. And here’s what we learned. VIDEO. VIDEO. VIDEO. Honestly, this

Every month we check our trusty "Days Of The Year" calendar and see what types of content our brand can produce to align with upcoming holidays - traditional or... less traditional. It's a great way for brands to have fun with their social media content and stay current with what people are buzzing about. When we took a look at January, we discovered that today is, in fact, National Hot Sauce Day! (Yes, apparently it's a thing.) So in honour of this oh-so-respectable "holiday