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Instagram can be a hard game to play. On a platform with millions of image uploads every day, how can you make your profile stand out?

Your time is valuable, so we're not going to let you waste any more of it trying to figure out alllll the different image sizes for the various social media networks you need to share to. Enough is enough. Here is your list of optimal social media image sizes for 2017. No downloadable's. No laggy graphics No B.S. FACEBOOK Profile Photo - 180 x 180 Cover Photo - 820 x 462 Timeline Photo - 1200 x 630 Event Photo - 1920 x 1080 INSTAGRAM Profile Photo (round) - 180 x 180 Feed Pho

But, wait, what? I'm a social media marketer. Not a digital advertising expert. This isn't my area! I don't know how to do this stuff?! Ehhhhh--wrong. If you're working in social media these days, you've gotta know how to make your way around the Facebook Ads Manager. And you've gotta know how to take that awesome content you've been sharing organically to your Business Page and pump it out to specific, targeted audiences, at specific times with some budget behind it to reall

Pinterest, the often underestimated social media marketing tool, has recently rolled out some very exciting new search features.

Today is a pretty important day here at Mad Media. As I'm sure you can imagine, #SocialMediaDay is like Christmas around here! And we want to share the excitement with you! How you ask? Well, we're going to hook you up with a custom social media strategy. But first, why? or Why do I need a social media strategy? Well, because all y'all have gotta... STOP. THROWING. SPAGHETTI. AT. THE. WALL! Stop guessing! To be successful with social media you need to know exactly how to pres

As you may have noticed, our team spent last week in Los Angeles soaking up ALL the information at Social Media Week LA. An event full of workshops, speakers and presentations from the likes of Facebook, Buzzfeed, Pinterest and even National Geographic (who are the ultimate social media goals, BTW). Our team strategically split up and tried our best to hit every session, and gain as much information as we could. And here’s what we learned. VIDEO. VIDEO. VIDEO. Honestly, this

How Allocadia has successfully integrated social media into their marketing strategy.

Every month we check our trusty "Days Of The Year" calendar and see what types of content our brand can produce to align with upcoming holidays - traditional or... less traditional. It's a great way for brands to have fun with their social media content and stay current with what people are buzzing about. When we took a look at January, we discovered that today is, in fact, National Hot Sauce Day! (Yes, apparently it's a thing.) So in honour of this oh-so-respectable "holiday