We've said it once, and we'll say it again. Social media - this industry we're in - is CONSTANTLY changing on us. New networks, new best practices and new algorithms are constantly popping up to blind side us social media professionals and kick us on our butts. So to keep our social feeds from failing, we have to stay super tuned in.
We have a Slack channel called #thingstomakeussmarter where we all share the most recent blogs and updates we find with big news. Here's the skinny on what we're talking about behind the scenes at Mad Media lately.
5 LINKEDIN COMPANY PAGE TIPS TO ENHANCE YOUR MARKETING
Your company needs a LinkedIn Page. Why? It’s a professional one-stop-shop to showcase your company’s latest news, updates, events, and other relevant information nuggets -- not to mention, having a company page improves search engine ratings! Check out this post for tips to get started, tidy up, or even revamp your company page!
THE SECRET TO FILMING AND AWESOME REMOTE INTERVIEW
There’s a few ways to get there -- but the finish line is all the same. The goal is to create a visually appealing video while the interviewer and interviewee are in two different places. But how? Start with a strong, short and sweet intro. As for the rest, we’ll let remote-video master, Alan Quarry lead you to greatness.
hold up--HASHTAGS ON PINTEREST?
We know, we know. For years, the advice has been to avoid using hashtags on Pinterest. Well, this month the social search engine changed the game! Not only are hashtags popping up on the site, but when posting, Pinterest has implemented some hashtag suggestions so that you can really get eyes on your content. Marketers, it’s time to get hip and utilize those hashtags when searching and posting!
7 CHEAP BACKDROP IDEAS TO EASILY UPGRADE YOUR PHOTOS
Bloggers and content managers have to be creative. For all of us who were wondering about the classic, elegant backdrops that grace our timelines -- here’s the hack: backdrops. No, you don’t have to make sure your place has latest marble island. No, your walls don’t have to be super decorated. Get creative with these ideas to upgrade your pics!
BONUS! Outside of chatting about all things digital marketing, we often talk about how we can best communicate and work well together. As a remote team that works collaboratively on big clients projects - that’s vital. Employers, leaders, managers -- make sure to check out this read to help better lead your team:
HOW TO MAKE YOUR EMPLOYEE’S LIFE MISERABLE, BASED ON THEIR MYERS-BRIGGS PERSONALITY TYPE
As with any team, it’s important to know your players. For the best synergy in a work setting - leaders have to know each member’s personality down to how they work best and what things distract or hinder their most productive selves. That way, you’ll know how to make the best of your working hours. If you haven’t yet figured out your personality type, take this quiz here.
That's all for now! Tune in next month for more behind the scenes chatter from our team of rockstars.