Sarah Ramadan is a seasoned Influencer Marketing Specialist with over seven years of experience and a track record of managing more than $10 million in campaign budgets. Based in Calgary, Alberta, Sarah brings a data-driven yet creative approach to brand partnerships, ensuring every campaign delivers measurable ROI while fostering authentic connections between influencers and their audiences.
Micro vs. Macro Influencers: Where Each Fits in Your DTC Marketing Funnel
Micro vs. macro influencers? Learn how to use both at different stages of the funnel to build trust, reach more people, and drive sales.
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