Blog
Community Is the New Funnel: 3 Signs Your Community Is a Cost Center, Not a Growth Engine
Your following is growing, but revenue isn't moving. Here are 3 signs your community's a cost center, not a growth engine, and how to fix it.
Community Marketing: You Can’t Funnel Your Way In
We skipped the email-capture funnel at Folk Fest and gave first instead. Real relationships beat funnels: heres what community marketing actually looks like
Stop Boosting Posts. Start Amplifying What Works.
Boosting a post because it's doing well isn't a strategy. Learn to use organic performance data to amplify the content that's earned a bigger audience.
Ecommerce Coffee Break Podcast:The Social-First Strategy Behind $100K in 90 Days
Attention doesn't always turn into sales. Tessa May Marr breaks down the social-first strategy behind $100K in 90 days, and where to start this week.
Community Is the New Funnel: 3 Signs Your Community Is a Cost Center, Not a Growth Engine
Your following is growing, but revenue isn't moving. Here are 3 signs your community's a cost center, not a growth engine, and how to fix it.
Stop Posting Just to Post. Ask These 3 Questions First.
Stop posting for the sake of it. Ask three questions before creating content: the goal, the business priority, and the funnel stage. Attention drives revenue.
The Generational Marketing Checklist for Ads That Actually Land
95% of buying decisions happen subconsciously. This generational marketing checklist gives you 6 questions to ask before your next ad goes live.
YouTube for DTC Brands: The Revenue Channel Most Are Sleeping On
YouTube is the most under-used revenue channel in DTC. Why the window is open, what brands get wrong, and what a real strategy actually returns.
What Are TikTok Search Hubs? What DTC Brands Should Know Before Buying In
TikTok Search Hubs are coming. Learn why DTC brands should map search intent before paying for placement and turning attention into revenue.
Does Social Media Affect SEO? Google Just Answered With a Product
Google’s latest tools prove social is becoming a search asset. Learn how Social-SEO connects your content, AI Overviews, and buyer intent.
Common Questions
1. What is the Marr Media blog?+
Practical social and content strategy for DTC brands, drawn from what we actually run for clients. No theory, no filler.
2. How often do you publish?+
Regularly, across three formats: Marr Lens, Spark Sessions, and #StayCurious.
3. Who writes it?+
The Marr Media team, strategists, creatives, and community managers who do this work daily. Every post has a named author, meet them on our authors page.
4. What do you cover?+
Organic and paid social, content strategy, community, creative testing, and the platform shifts that hit DTC brands.
5. Do you have examples of your work?+
Yes, plenty. See our case studies and client highlights for real brands and real results.
6. Can I get this by email?+
Yes, sign up for the newsletter and we'll bring the best of it to your inbox.