Blog
Community Is the New Funnel: 3 Signs Your Community Is a Cost Center, Not a Growth Engine
Your following is growing, but revenue isn't moving. Here are 3 signs your community's a cost center, not a growth engine, and how to fix it.
Why are we paying for our community instead of investing in it? A social media community management strategy that pays back
Community feels like a cost when nobody runs it to grow. Here's a social media community management strategy that turns replies into revenue.
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What I Learned at the TikTok Shop Summit: Build the Shop Before Bringing in Creators
Creators can't sell what your shop isn't ready to fulfill. What we learned at the TikTok Shop Summit about setting up your shop, and measuring what sells.
Working From Italy for a Week Before Doing Absolutely Nothing for Two
I turned 30, flew to Italy for three weeks, and worked exactly one of them, on my terms. What #workfreely looks like when you actually live it.
We Rethought the Carousel as a Team. Kill the Graphics.
The graphic-heavy carousel is done. Our social team breaks down the simpler, photo-led carousels that actually get people to stop and swipe.
We're Done Chasing Trends. Here's What We're Doing Instead.
Our team stopped chasing every social trend. Here's the simple filter we use to decide when a trend is worth it, and when to make something original.
How Do DTC Brands Turn Customer Content Into Actual Sales?
A UGC engine catches organic customer love, secures rights, and turns posts into sales on product pages, paid ads, and emails. Build your revenue system today.
Y'all Need to Take a Page Out of Michelin's Book
The best brand experiences don’t sell. They give people a reason to engage, build trust, and make your product part of a life they already want.
Community Marketing: You Can’t Funnel Your Way In
We skipped the email-capture funnel at Folk Fest and gave first instead. Real relationships beat funnels: heres what community marketing actually looks like
Stop Boosting Posts. Start Amplifying What Works.
Boosting a post because it's doing well isn't a strategy. Learn to use organic performance data to amplify the content that's earned a bigger audience.
Common Questions
1. What is the Marr Media blog?+
Practical social and content strategy for DTC brands, drawn from what we actually run for clients. No theory, no filler.
2. How often do you publish?+
Regularly, across three formats: Marr Lens, Spark Sessions, and #StayCurious.
3. Who writes it?+
The Marr Media team, strategists, creatives, and community managers who do this work daily. Every post has a named author, meet them on our authors page.
4. What do you cover?+
Organic and paid social, content strategy, community, creative testing, and the platform shifts that hit DTC brands.
5. Do you have examples of your work?+
Yes, plenty. See our case studies and client highlights for real brands and real results.
6. Can I get this by email?+
Yes, sign up for the newsletter and we'll bring the best of it to your inbox.